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"Lexi is a true teacher, able to both internalize the needs of those she works with and guide them towards a new wealth of knowledge. My experience with Lexi was nothing but positive, as I came away with a great appreciation and understanding for a profession in which I had worked in for years."

"Lexi is a top-notch PR SEO expert with a keen understanding of how people work, what makes them tick, and how to communicate with them for the mutual benefit of both parties.  I asked Lexi to speak at Clearlink's annual conference in 2017 because as a long-time trailblazer in the industry, I knew she’d be able to inspire my team and help my organization see PR in a new light. What strikes me most about Lexi, as a mentor and fellow digital marketer, is her ability to integrate storytelling and the complexities of the human condition into everything from her marketing campaigns to her presentations, to her interactions with friends and clients alike."

“Lexi came highly recommended and didn’t disappoint. A day’s team training led to some very valuable insights into the world of digital PR and journalism. We’ve been able to action a lot of the recommendations with great success and Lexi has been on hand with feedback and advice since. Would certainly recommend Lexi to anyone looking to grow and develop their own content marketing team.”

"Lexi has been a huge help towards taking the quality of digital PR up a level at BlueGlass. She has supported us on client pitches, recruitment, training our content and digital PR teams alongside developing our systems and processes.  Her experience and knowledge have helped to fast-track our team's learning, with an encouraging approach to try new ideas which have paid off significantly for us.”

“We're really glad to be working with Shift6. Lexi and her team are very knowledgeable and experienced in both PR and how to make it work in the context of SEO.  We're a very results-driven team and Shift6 fitted in straight-away landing us a feature in Forbes (with a link!) during the first month. Over the past several months, Shift6 has been instrumental in securing coverage and links from trade publications and national news outlets. They have worked with us to develop and promote our own content as well as consistently come up with new ideas, approaches and tactics.  For us, the difference between Shift6 and other agencies is their focus on the crossover of PR and SEO and the flexibility to change the level of support they provide quickly, which is critical to a fast-growing business like SyndicateRoom.”

“I engaged shift6 to work on an online PR and marketing project. The team was fast to act, developing a comprehensive data-driven strategy that was built upon the assets and expertise of both their team and mine allowing us all to execute beyond the sum of our individual parts. They always take the time to make sure I understand all technical aspects of the work alongside creating clear goals and objectives. Project plans were mapped out in a google doc that I had access to 24/7 allowing me to check in on progress and upcoming tasks at any time I wanted. I love that they have a global team because it means I rarely wait for a response no matter where in the world I am sending an email from. The most impressive aspect of Shift6, in my opinion, is their true passion for the work they do. This goes beyond client work and is evidenced by the development of their foundation which conducts research into the application of SEO outside the field of marketing.”

“We received more top-tier placements in one campaign than I built in my entire career prior to working with Shift6. If PR and SEO had a baby, Shift6 would be its fairy godmother Shift6 has disrupted PR in ways the industry will fail to grasp for years to come. We went from measuring impressions to making them thanks to Shift6. Finally, I found an agency that lives at the intersection of PR, search, and content”

“Lexi has worked with the Koozai team on a number of occasions now with the first session geared around PR training and then follow up consultancy sessions. She was rated one of the highest trainers by the team because of how she breaks everything down into simple and easy to follow steps. She has made herself available to the team following the sessions and everyone has got a huge benefit from working with Lexi.”

"Shift6 brings a unique blend of quantitative search expertise and the 'soft skills' and network to pitch major publications. We gave them a target list of our top 4 main stream media placements and they managed to land 3 of them within a few months. Shift6 Studios are experts at helping firms grow their reputation by influencing the total brand experience of internet search beyond just business or product names. They helped architect our Google SmartAnswers responses to place us top of the search card with deep links into our site. They also supported us in identifying search trends to inform our product strategy and worked well with our corporate, investor, and university partners. Their global team meant that whenever we had questions or challenges, we got fast responses. They’re really proactive and felt like a complete extension of our internal marketing team. Even supporting in onboarding new team members on several occasions. They have an exceptional core team but also a pool of well-vetted experts they draw on for specific projects, this plug-and-play model meant that they had the skills and expertise to grow with our international business. Finding a growth agency that is equally good at SEO as they are PR is challenging and shift6 studios demonstrated high-level capabilities in both areas. Since engaging with them for Esme learning I have since worked with them on multiple other projects from website builds to supporting events and promoting my books and plan to continue doing so.”

“We are a digitally-focused business, so how well we rank on search engines is key to our success, and creating search results that build trust with our audiences is critical to our growing our customer base, investor engagement, and developing partnerships. We wanted measurable results beyond the value of links and coverage which is why we wanted to work with Shift6 Studios. We initially engaged them to work on our marketplace, alphagreen. SEO was equally as important to us as PR at that time so their integrated approach really appealed to us. Their understanding of what makes a good link and how to get it is equally as strong as their media skills but more than anything it was their understanding of how this impacted our business that I found so rare and valued immensely. Our team is agile and very metric driven and the shift6 approach is too, which complimented us well. They understand the human factors that need consideration to build and execute high-level strategies and adapted their working processes to our needs and availability. They have built a unique system, Shift6MI, that allows them to track media trends, needs, and requests across the world and align them with their client base in order to deliver what journalists need, fast. This system worked really well for us helping get us placements in key publications in both the B2B and B2C media. This is especially important for firms like ours focused on growth and category creation. They are not afraid to have hard conversations and are able to move fast when required, irrespective of which media sector or geographical aspect needs targeting. Shift6 Studios understood the important stakeholders in our business. This is especially valuable for our marketplace as we have multiple brands being sold and therefore needed to make sure we kept all parties happy whilst achieving our goals. We always felt they went the extra mile to land us great coverage and support the business as it grew; from arranging photoshoots to later assisting with branding for Alphawell Brands. This meant that I always felt we were all singing from the same hymn sheet.""

"This is the inaugural year for the Games Careers Week and the work that Shift6 has done has helped to put the event on the map. We couldn't be more thrilled with the results which reached a number of relevant audiences as well as our usual trade press. The speed and efficiency with which the Shift6 team came up with ideas and coordinated materials and media relations for this project was exceptional. They spent time understanding what both our short and long-term goals were and then pushed us to see the potential that SEO knowledge combined with PR could have to further these. Promoting the event to specific audiences on a tight timescale was key. However, the underlying reason for the event is to further diversity and inclusion in the industry as a whole which requires a shift in the current internet architecture around this sector and the search results relating to the video games industry. Their ability to understand this means that the impact of the event continues long after the week itself.”

"I knew press and SEO was essential to support awareness, reputation, and trust with new partnerships for TechAid; however, I was concerned about the time commitment required for this. Shift6 recently onboarded me to their MI system. The process was lightweight from a time investment perspective, and within days, their team of experts identified incredible media opportunities and supported me in crafting responses. They also helped me prep for key international speaking events by utilizing their media team and also setting up rehearsal calls with a top journalist who had spoken at the event previously. The ability to reach out to a team who knows me and my business and can plug and play different support when needed is especially valuable for TechAid as we grow."

"Shift6 Studios have a history of helping brands grow their reputation through an integrated PR SEO approach which is why Wista engaged them to support on an initial company refinancing announcement. Thereafter we retained them to help grow the brand through their integrated PR SEO approach and support Wistia in generating press coverage from event-based activities such as Brighton SEO. Shift6 Studios were able to hit the ground running and ensured we co-created strong onsite content that the media wanted to link to and then worked references to this into their own media materials to gain the maximum inbound links from the PR work. They are very adaptable and were able to adjust their ways of working to suit Wistia and its teams' systems and processes making it easy for us to respond to time-sensitive opportunities across timezones to ensure we got both trade, local and international placements. Their understanding of media and their linking policies as well as the brand impacts of different publications was essential in their consulting. Not all media are allowed to link out to commercial sites, and as such, having their guidance on when to accept a great piece of coverage with a brand mention that would be impactful to our reputation over a piece that had a link but less brand influence was greatly valued. These decisions were important to make sure we balanced brand growth with inbound links ensuring the work achieved both objectives. The team is always happy to tackle a challenge or embrace an opportunity, which is essential for a brand like Wistia that prides itself on being innovative."

Shift6 Studios supported us on our launch and investment announcement. They arguably have the most sophisticated PR SEO technology, Shift6 MI. MI is enabled through their global team of experts and have generated excellent media and link opportunities for us. We were thrilled with the results of the press coverage and how quickly they created a strong digital footprint for our brand. Their team worked hard and efficiently to help us prepare our onsite content for our launch announcement and pitch the story to a wide selection of media. The combination of the PR SEO and content working together has been very valuable to our growth, it has supported investment, acquisitions of B2B partnerships, and customers.

"Shift6 Studios worked with us to grow the digital footprint of Next-Up. They began by onboarding us to their MI system, which started generating PR opportunities within a week while simultaneously doing an audit of our digital assets. The press coverage and links from it were then targeted at key brand-building content identified from the audit whilst also using a mixture of organic SEO and paid media to boost key video assets such as my tedx talk. I was focused on the PR coverage and was thrilled to get featured in key influential press such as Forbes, Telegraph, Express, Raconteur, Metro as well as local and trade press. This spread of coverage was critical for us as we are building a new category in unretirement. Within a few months, I got an inbound media lead because the journalist found me on Google when searching for experts, and becuase of the integrated PR/SEO work, I came up top. This showed me the value of integrating PR and SEO to extend the impact of coverage beyond its initial publishing time frame. It was clear their goal was to help us meet ours. They worked with us and the ebbs and flows of what our business needed adjusting the program to fit our budgets and capacity and designed a scope of work to leverage my writing skills and previous PR and media experience."